OUR AIMS
By inviting every university and college to encourage all their students and staff to participate, we aim to support young adult mental health, reduce isolation and improve mental health and fitness by;
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Uniting the HE and FE Sector through a UK-wide inclusive BRIT Challenge
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Delivering inspiration through our BRIT Ambassadors
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Raising funds for our Mental Health Charity Partners
450 HE and FE institutions raising a minimum of £2021 each throughout the UK would raise almost £1m for young adult mental health.
We aim to achieve this through the three aims;
BRIT 2021
CHALLENGE
The vision of the British Inspiration Trust’s 2021 Challenge is to improve the mental health and fitness or young adults and students throughout the UK and raise vital funds for our partner mental health charities.
With the support of Education Governing Bodies to help engage every University and College Leadership Team in the UK, we are inviting every UK university, college and Student Union to register and complete the BRIT 2021 Challenge. The bigger the team, the more awareness, and funds, we will raise.
Our aspiration is for as many young adults and students as possible to be encouraged to take part.
Despite COVID-19 restrictions, we know universities, colleges and student unions are finding creative ways to engage students and staff who are working remotely. We have designed the BRIT 2021 Challenge for organisations and teams to participate in their own unique way and unite in support of young adult mental health.
Some universities and colleges will decide to enter one team for the whole organisation, whereas others may decide to enter multiple teams for each campus, department or SU sports team, club or society.
We know this is an extraordinarily challenging time for everyone and therefore appreciate all your support to raise vital funds for charities who provide support to students and young adults who need their help.
UNIVERSITY AND COLLEGE ENGAGEMENT
DONORS AND SPONSORS
Donating to or sponsoring the British Inspiration Trust will help enable us to improve young adult mental health and fitness in the UK through our BRIT Challenges.
With funding, the support from our Charity, Education and Sport Partners, and through the relationships we have built with universities, colleges and Student Unions, we will engage with every UK university and college and encourage the millions of students and staff in the UK to take part in our BRIT 2021 Challenge.
We hope that donors, philanthropists, businesses and corporations see the potential UK-wide impact we could have on raising funds for our partner mental health charities and improving young adult mental health and fitness; both of which are vitally important in the wake of the COVID-19 pandemic.
Together, we have the ability to be collectively powerful.
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Uniting the HE and FE Sector through a UK-wide inclusive BRIT Challenge
The BRIT 2021Challenge is designed to be completed by individuals working as a team to cover the 2021 mile distance by either hand-cycling, cycling, wheelchair pushing, swimming, walking, jogging, running, rowing or paddling (canoeing, kayaking or paddle-boarding).
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Delivering inspiration through our BRIT Ambassadors
British Sporting Icons will be invited to join us as BRIT Ambassadors and choose a university or college to visit that they attended, are affiliated to or live/work near. They will be asked to encourage, enthuse and inspire students to take on the BRIT 2021 Challenge and champion young adult mental health.
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Raising funds
for our
Mental Health Charity Partners
The Leadership Teams at every university and college will be asked to support their students’ fundraising efforts by engaging local & regional media, encouraging their business communities to sponsor/donate and inviting their alumni to help their student body to reach their fundraising target.
TEAM SUCCESSES
Two of our BRIT Challenges enabled us to tour the UK over a combined 18 month period and visit over 400 universities, colleges and institutions. We gained valuable knowledge and experience from students and staff of the many ways that universities, colleges and student unions support charities and embrace challenges.
We saw that each university, college and student union has a wealth of energy and determination when fundraising for charities and their alumni, philanthropic networks and professional resources often compliment the great ideas, activities, enthusiasm and team-spirit of their student bodies. Our BRIT Challenges are designed to unite the goodwill of every UK university, college and student union and invite them to have a collectively powerful impact.
Advice from universities and colleges has enabled us to design the BRIT 2021 Challenge and ensure it is flexible for every university, college and student union so they can make their unique contribution as successful as possible in supporting young adult mental health.
A whole university or college approach to mental health has been the most successful way to increase participation and raise funds.
Below are a few examples of BRIT Challenge successes;
The BRIT 2021 Challenge is an inclusive feel-good fundraiser to improve mental health and fitness, all whilst raising vital funds to support young adult mental health. Every UK university, college and student union are invited to register to take part, enter teams, and support student and staff participation, both on campus or at home.
The Challenge is designed to be completed by individuals working as a team to cover the 2,021 mile distance by either hand-cycling, cycling, wheelchair pushing, swimming, walking, jogging, running, rowing or paddling (canoeing, kayaking or paddle-boarding).
Here are some examples of universities and colleges taking on the BRIT 2021 Challenge;